Your Business and Social Media

In marketing, there are two objectives that is always present: one is to keep customers and how to add more customers. Customers here meant the users of a company's products or services. And marketers will pay good money for the success of its engagement campaign with its clientele.

The advent of the Facebook era has brought marketing effort to a new dimension in engaging with its customers and clients. Many companies have looked into this social media phenomenon with much interest. They are of the belief that those who do not will lose the game. 

But how do you play the game? 

Social media is a totally different way of engaging with your clients. Here, you don't make a sale intonation directly, but in a subtle way. Lest you will be making your page a spam machine and your followers may lose interest and worse lose them. Giving tips and tricks that will generate responses is one way to do the engagement.

People loves promotions and freebies. Offer these now and then so that you get the interest of your target market. 

Invite your audience to an event that you are directly or indirectly may have an interest on. It may be a fair where you have a stall or a community event that you may not be directly involved but could initiate a visit to your store. 

When you engage more with your clients you learn to know more information about them - their likes and dislikes.

There are so many opportunities that can arise with your social media engagement. The more you touch base with your customers, the more will you learn how to fit your offerings and strategies.

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